Digital Communications Intern
About the Opportunity
A new position with our team, the Digital Communications Specialist is responsible for the creation, coordination, and implementation of digital content to support the online storytelling and branding initiatives of New West Family Place (both internally and externally).
We are looking for a great writer who has experience and flow with online communications including social media, blogging, website content and other relevant forms of online communications and marketing.
Our intern will be focused on planning, creating, managing and analyzing New West Family Place’s social media channels, providing relevant content that reinforces our brand and key messages; and will manage the day-to-day online presence, including website content and blog posting.
Our intern will work across program teams on developing a digital strategy to ensure brand alignment across all digital platforms and will play a major role in marketing and communications implementation to increase visibility and engagement.
Skills and Abilities
- Develop and execute on a content calendar that identifies opportunities for engagement and visibility and supports communications and marketing objectives
- Provide direction and advice from a digital perspective for communications planning
- Plan, develop/craft and post social media, blog and website content
- Monitor, analyze and compile reports on data analytics across all social media, blog and web platforms
- Proactively advise on improvements and enhancements
- Curate, develop and/or manage all published content (images, video, etc.)
- Ability to create graphics for all social media pages based on brand and style guidelines
- Monitor, engage and interact directly with social media audiences to address inquiries and drive positive sentiment and advocacy while exercising sound judgement by leveraging our social media platforms – Facebook, Twitter, and Instagram
- Update website content as required, ensuring a continuous approach to monitoring
- Video and/or design capabilities considered an asset
- Degree/diploma in marketing, communications, public relations or multimedia (or equivalent combination of education and experience)
- Resident expert in social media tools and community management (LinkedIn, Facebook, Twitter, YouTube, Instagram, Hootsuite, blogging, etc.), trends, applications and emerging opportunities
- Strong writing skills with ability to write in a manner that aligns with best practices for various online channels
- Organized, flexible, able to prioritize and takes initiative
- Positive and enthusiastic team player, with a strong relationship building skills
- Highly proficient in the use of the whole Office 365 suite
- Experience in graphic design (Adobe Photoshop, Illustrator, etc.), photo and video production considered a strong asset
- Be between 15 and 30 years of age at the start of the internship;
- Have recently (within two years prior to the start of their internship) completed post-secondary studies;
- Legally entitled to work in Canada;
- Canadian citizen, permanent Resident or person who has been granted refugee status;
- Not in receipt of Employment Insurance during their internship; and
- Self-assess as underemployed, meaning they are employed below their level of education and/or hold part-time employments.
New West Family Place is a non-profit, multi-service family resource centre and community hub that has been providing Direct Services to New West families with children birth through five since 1989.
It has been a second home to thousands of local families over the last 29 years. We offer a variety of free, family-centred, drop-in, centre-based programming at six sites in the community, including our main site on Sixth Street, as well as regular parenting education programs, support groups and one-to-one outreach across New Westminster.
Offered via a well-established Family Resource Program model, our programs encompass all five core areas of service set out by the BC Association of Family Resource Programs (FRPBC): family support, play-based learning, early learning and literacy, parent education and learning, and information and referrals.
The programs and services currently offered via each of our agencies act as barrier-free access points for families to find support, strengthen parent-child relationships, enhance their feeling of parental efficacy, and build community connections and belonging. Programs are offered in consistent locations across the community – touching every neighborhood – and at consistent times. Staff provide services and supports in multiple languages and work collaboratively to ensure families are connected to the services and supports they need when they need them.
How to Apply
If this describes you please submit your resume and cover letter to email@example.com
This position is 35 hours/week for 6 months at $17/hour + 4% in lieu of vacation